Social Media Manager

Job Category: Social Media Manager
Job Type: Full Time
Job Locations: New York
Company: Hero Cosmetics

The role

We are looking for a Social Media Manager who will be responsible for bringing our brand to life across our social media channels in ways that will engage, educate, and entertain. This role is critical to our success – the ideal candidate is a self-starter with an entrepreneurial drive that can not only build out a comprehensive strategic approach to social media for Hero, but also successfully execute. This role will work closely with the VP Marketing, CDO, content team, and creative team. Areas of focus include:

Area of FocusOutput
Content Strategy & Execution●      Develop a comprehensive social media strategy that further advances the brand and drives the company’s marketing goals, including new user acquisition, customer loyalty and overall community engagement
●      Manage and create multi-format content for all social media channels, working closely with our creative team to ensure all posts, copy and responses are on-brand
●      Collaborate and develop content for key brand moments/campaigns○      Product launches○      Brand awareness
●      Create a highly-organized system of asset flow and organization between creative and marketing teams
●      Serve as a community manager and engage with the audience in the brand’s tone while cultivating leads and sales.
●      Be a leader in the community and stay on top of current events and relevant, emerging trends
Analysis●      Track and report on KPIs on a weekly and monthly basis.
●      Continually evaluate best practices based on metrics and reporting, and explore new channels to enhance our overall social strategy.

Requirements

  • 4-6 years of social media management experience
  • Previous experience building a company’s social media presence, highly preferred
  • Passionate about and highly active on social media
  • A solid eye for detail and good design taste
  • Strong copywriting skills
  • Interest in and knowledge of beauty industry and its vernacular
  • A strong work ethic and an entrepreneurial spirit

Apply for this position

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